Home The World Plastic Connection Summit, the leading international event for the Brazilian converted plastics sector, is now in its fourth edition. The biennial event will have as its theme in 2025 “Converted plastic from Brazil: coloring the world with design, innovation and sustainability”, and will take place from April 8 to 10 at the Novotel Center Norte in São Paulo. Registration is free in person and online, and simultaneous translation into Spanish and English will be available. The action is organized by Think Plastic Brazil, created by INP (Brazilian Plastic Institute) and in partnership with ApexBrasil (Brazilian Trade and Investment Promotion Agency) and will present innovations and trends in the plastic sector with a focus on design, innovation, accessibility and sustainability for companies in the sector.
“The World Plastic Connection Summit is a unique opportunity to bring together the global plastics processing industry, valuing the efforts of those who are investing in the internationalization process. The event honors these leaders while promoting the search for new paths and partnerships to further strengthen the presence of the Brazilian market abroad,” said Carlos Moreira, executive director of INP and Think Plastic Brazil CPO.
Composed of an ecosystem with 8 activities, the actions open to the public will be concentrated on April 8, with the World Plastic Connection Seminar (seminar with 8 lectures and round tables), launch of the International Yearbook 2025, Color Trend 2026 and delivery of the International Award, a renowned audited award in the sector. All actions will be led on stage by communicator Micaela Góes, from the famous Santa Ajuda program, on GNT. All activities of the event will be in person and online and with simultaneous translation into Spanish and English, which generated the presence of professionals from more than 101 countries in the last edition, in 2023.
Check out the details of the actions below:
International Seminar
Known for the presence of big international names such as Karim Rashid, Sascha Peters and Susanna Bjorklund, this year’s seminar is betting on Brazilian speakers as a differentiator in information for the sector. Highlights include Keynote speaker Ricardo Amorim, the most influential economist in Brazil and one of the 100 most influential people in the country according to Forbes Magazine; Ângela Hirata, foreign trade director who led the international expansion team of Alpargatas SA, taking Havaianas to more than 80 countries in three years; and Dijon de Moraes, designer, award-winning author, professor, dean of UEMG for two terms and awarded by the Italian government in 2019 with the title of “Cavalieri dell’Ordine della Stella di Italia”. Dijon participates alongside Marco Lobo, and Gisele Raulik in the Design and Innovation Roundtable..
In addition, the event will focus on ESG with the launch of See Color, an accessible color resource for people with visual impairments, and a roundtable on women in leadership with Neivia Justa, a journalist and Vital Voices Visionaries specializing in diverse leadership. Brazil’s leading role in the packaging market is another topic addressed at the seminar, in the lecture “Brazil: from adversity to global leadership in packaging trends”, by João Henrique Alves, from Valgroup.
Access the full seminar schedule at
www.worldplasticconnectionsummit.com
International Award
Open to Brazilian members and non-members of Think Plastic Brazil, it awards first place to each company, divided by export and product profile into four categories: Business Case (main success stories related to internationalization), Development (the company’s export development in the last year), Commercial and Image Promotion Investments (investments in communication and marketing in the last year) and Global Design (Products with innovative design).
International Yearbook 2025
A complete overview of the converted plastics sector in Brazil and the results of Think Plastic Brazil’s actions for the previous year of publication (in this edition the data is from January to December 2024). It is also the main catalog of companies member of Think Plastic Brazil and published in three languages (Portuguese, English and Spanish), becoming one of the most important tools for international buyers to access Brazilian industries.
Color Trend 2026
One of the Summit’s most successful publications, it is an international guide to color trends dedicated entirely to the converted plastics industry, written each year by a different Brazilian design professional. The only material published annually, its first edition was under the tutelage of Walter Rodrigues, followed by Alexandre Herchcovitch, Jum Nakao, Gabriela de Mattos and is now in the hands of one of the most respected Brazilian architects today, Marcelo Rosenbaum, internationally recognized as a decoration icon for all his work and for his appearances on some of the country’s most famous television programs, such as Decora (GNT) and Caldeirão do Huck (Globo).
In total, the ecosystem has eight independent projects that guarantee connections, visibility and business for the converted plastic industries in the agribusiness, toys and childcare, civil construction, packaging, supplies and housewares verticals..
Interested parties can secure their place by filling out the online form available on the website https://worldplasticconnectionsummit.com/
SERVICE
IV World Plastic Connection Summit
Date: April 8-10
Time: 8am-6pm
Location: Novotel Center Norte | São Paulo – Av. Zaki Narchi, 500 – Vila Guilherme, São Paulo-SP
Free registration:
Additional information: https://worldplasticconnectionsummit.com/
Schedule
April 8th
- Hybrid international seminar
- Launch of Color Trend
- Launch of the International Yearbook
- Awards – International Award
- Image Promotion – presence of international journalists and opinion makers
April 9th and 10th
- Buyers Project International Show
- Consulting Clinics – personalized on-site technical support
- Technical Visits – technical visits by international buyers
- Image Promotion – presence of international journalists and opinion makers
About Think Plastic Brazil
Think Plastic Brazil started its activities with 38 companies and, over the last 20 years, has expanded its participation to more than 250 companies. During this period, the Portfolio promoted 4,773 participations of companies in the industry in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, with more than US$1.247 billion in business generated and a total investment of US$12.338 million, achieving an impressive ROI of US$101.04 for every dollar invested.
For those interested in buying from Brazil and contacting Brazilian companies associated with Think Plastic Brazil directly, please contact cristina.sacramento@thinkplasticbrazil.com and daniela.ornelas@thinkplasticbrazil.com via email or visit the website (https://thinkplasticbrazil.com/en/home-en/). Think Plastic Brazil is a non-profit, non-commissioned organization that can facilitate your direct contact with Brazilian producers.
About INP
Founded in 1989, the Brazilian Plastic Institute – INP arises amid the process of globalization and the need to make the plastic market more competitive internationally. Its strength and representativeness are the results of the union of the Brazilian Processed Plastic and Recycling Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM), and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).
As a sectoral technological body, the INP’s is to be the focal point for the entire plastics production chain in Brazil. To this end, the body maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards so that products with better quality be manufactured.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic industries of the Brazilian economy. To reach its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, and visits by foreign buyers and influencers to learn about the Brazilian productive structure, among other business platforms that are also focused on strengthening “Brazil” as a brand.
The agency also acts in a coordinated manner with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.
