The Argentina Trade Mission, promoted by ApexBrasil (Brazilian Trade and Investment Promotion Agency) and the Brazilian Embassy in Buenos Aires, in partnership with Think Plastic Brazil, a portfolio of solutions for the plastic-converted products sector in the internationalization process for target markets, carried out through a partnership between ApexBrasil and INP (Brazilian Plastics Institute), took place on August 21st and 22nd, at the Brazilian Embassy in Buenos Aires.
Nine Think Plastic Brazil member’s companies attended the event, which hosted lectures and business round table, creating opportunities for training and networking. The participating companies that are part of the portfolio were: Alfamec/Floridis, Dello, Evo, Látex São Roque, Maxeb, Maxcril, Polibras, Schwanke and Usual Brinquedos.
The opening of the Argentina Trade Mission included welcoming remarks from the Brazilian Embassy in Buenos Aires, with the presence of Counselor Leonardo Valverde. Daniela Ornelas, Market Development Specialist at Think Plastic Brazil, represented the portfolio at the event, participating in lectures and strategic meetings.
For Carlos Moreira, Brazilian Plastic Institute Executive Director & Think Plastic Brazil CPO, the Argentine Mission represents the strengthening of the internationalization of Brazilian industries in Latin America. “This Mission stood out for the connections made at the Brazilian Embassy in Buenos Aires, the deals closed and the information shared during the exclusive lectures,” says Moreira.
Roger Planas Buil, Dello’s Export and Import Manager, considered the Argentina Mission to be very productive and to have high quality in terms of customer selection. In his case, the meetings took place with players in the stationery sector, which has a strong presence in Argentina.
The results achieved with the portfolio’s participation in the Argentina Mission totaled 75 new contacts, 85 meetings, US$ 253,500 in business closed at the event and another US$ 1,878,500 in expected business for the next 12 months.
About Think Plastic Brazil
Think Plastic Brazil started its activities with 38 companies and, over the last 20 years, has expanded its participation to more than 220 companies. During this period, the Portfolio promoted 4,773 participations of companies in the industry in 240 projects specifically for Trade Promotion, resulting in 64,366 meetings. The economic impact was significant, with more than US$1.247 billion in business generated and a total investment of US$12.338 million, achieving an impressive ROI of US$101.04 for every dollar invested.
For those interested in buying from Brazil and contacting Brazilian companies associated with Think Plastic Brazil directly, please contact Cristina.sacramento@thinkplasticbrazil.com and daniela.ornelas@thinkplasticbrazil.com via email or visit the website (insert website). Think Plastic Brazil is a non-profit, non-commissioned organization that can facilitate your direct contact with Brazilian producers.
About INP
Founded in 1989, the Brazilian Plastic Institute – INP arises amid the process of globalization and the need to make the plastic market more competitive internationally. Its strength and representativeness are the results of the union of the Brazilian Processed Plastic and Recycling Industry (ABIPLAST), the Brazilian Association of the Chemical Industry (ABIQUIM), and the Union of Synthetic Resin Industries in the State of São Paulo (SIRESP).
As a sectoral technological body, the INP’s is to be the focal point for the entire plastics production chain in Brazil. To this end, the body maintains an extensive workforce qualification program, promotes access to the most modern technologies, especially for small and medium-sized companies, and develops Technical Standards so that products with better quality be manufactured.
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) promotes Brazilian products and services abroad and attracts foreign investments to strategic industries of the Brazilian economy. To reach its goals, ApexBrasil carries out diversified trade promotion actions aimed at promoting exports and valuing Brazilian products and services abroad, such as prospective and trade missions, business roundtables, support for the participation of Brazilian companies in major international fairs, and visits by foreign buyers and influencers to learn about the Brazilian productive structure, among other business platforms that are also focused on strengthening “Brazil” as a brand.
The agency also acts in a coordinated manner with public and private actors to attract foreign direct investment (FDI) to Brazil, focusing on strategic sectors for the development of the competitiveness of Brazilian companies and the country.